Planning your Christmas eCommerce strategy well in advance gives great freedom in testing your online sales mechanics. However, you shouldn’t be afraid to make changes on the fly to maximise your sales. We put together a Super Saturday eCommerce checklist to help you get over the last minute peak season rush!.
Also known as “Panic Saturday’ and another retail event adopted from the US retail event calendar, ‘Super Saturday’ can be just as important to maximise your peak season sales and make your Q4 targets. With all the extra activity and time to be taken for personal holidays it can be a bit overwhelming to keep your digital touch points and eCommerce organised. With a week to go we thought it would be a good idea to provide a pocket sized eCommerce Checklist for Super Saturday so you can keep all your digital assets in order to cope with the last minute rush!
Last-minute eCommerce Checklist for ‘Super Saturday’
Get Ready For the Final Rush…
Download Our eCommerce Marketing Cheatsheet!
Planning your Christmas eCommerce strategy well in advance gives great freedom in testing your online sales mechanics to see how effective they are. Don’t be afraid to make changes on the fly to maximise your sales, brick and mortar stores do it all the time in peak season. Whatever you decide at this point keep one thing in mind, engaging with your customers and bringing value and personalisation to their shopping experience is the ultimate goal. eCommerce brands that are most successful at this time of the year are normally well connected to their online shoppers, they know what they want and have developed a trustworthy relationship with them giving allowing the ability to add personalisation to their shopping experiences.
What so for 2020?…
izest Marketing is a commercially focused strategic marketing agency offering a full service across creative, marketing and digital channels. We have vast experience within our team in developing brands strategically both off and online, we utilise the latest eCommerce software and digital marketing technologies to create seamless online buying experiences for our clients customers. If you’re still looking to plan and execute your 2020 eCommerce strategy, why not contact us or call direct on 01 685 4610.
Best of luck!
Happy Christmas from all of us at izest Marketing.