Back to izest Marketing.
Our design team worked with the owners of Tremplin Marketing to reimagine their logo in line with their current brand identity and positioning.
izest Start is designed for ambitious Start Ups and Small Businesses who want to take a strategic and measured approach to their development. To be considered as an izest Start client they must meet certain eligibility requirements such as company size, revenue projections and strategic objectives. We will have an initial conversation with potential clients to identify their needs and the scope of the proposed projects. Based on this conversation we will determine whether the requirements fall within the entry level izest Start offering or if they are elevated to the premium izest Marketing proposition.
Company size
Turnover Projections
Sales/ Growth Targets
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TREMPLIN BRAND DEVELOPMENT:
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PPE SAFETY BRANDING AND WEBSITE DEVELOPMENT:
Branding and website for PPE Safety, an online store specialising in PPE products/solutions.
Website is a full e-commerce site
and was developed through Shopify using an existing template design, but customising the experience through a suite of iconography.
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THE WINE CAVE BRAND DEVELOPMENT:
The Wine Cave is a start up business in the drinks sector. Our design team worked with the owner to bring his vision for the brand to life with a new logo that reflects the business and the premium service he will provide.
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MARIA'S BEAUTY DESIGN:
We worked with Maria to update some design and development elements on her website. We also completed a consultation project with her on her Social Media Content and Advertising strategy and performance.
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NAOMI'S KITCHEN BRANDING & WEBSITE:
The initial stage to this project was the development of a logo and visual language for the new pre-prepared meals business that they had launched. We created the Naomi’s Kitchen At Home logo and rolled it out across their product packaging. We are now creating an ecommerce website for them to allow them to sell directly to consumers.
OUR SERVICES
- BRAND DISCOVERY
- BRAND/LOGO DEVELOMENT
- WEBSITE DESIGN & DEVELOPMENT
- SOCIAL MEDIA CONSULTATION
- DIGITAL MARKETING STRATEGY
- DIGITAL ADVERTISING MANAGEMENT
- SOCIAL MEDIA CONTENT
- MARKET RESEARCH
Entry level brand discovery programme which will focus on the existing business/potential business idea. Addressing: brand identity, tone of voice, social media and website, customer personas, communication style, vision, mission and immediate short/long term business objectives
Initial scoping meeting with the design team to discuss the existing logo and preferences relating to fonts and styles followed by the presentation of a number of style options for your logo. Following on from feedback on the initial visuals we will develop the first draft of your logo. You will be permitted 3 revisions to the first draft logo and once the logo is approved you will receive a basic brand guidelines document to accompany the logo versions. All additional revisions will be charged at an hourly rate. Elements such as packaging, stationary, signage etc will be priced separately.
Development of a website on WordPress or Shopify using an existing template that will suit the requirements of your business. Once the template has been selected, we will input the design using your existing brand guidelines and proceed with development. We will assist with content and image uploads but as this is a “lite” version of our premium website development service, there will be restrictions on the amount of time that can be allocated to non essential tasks.
Initial research by izest to review existing social media presence and best practice examples x 5. Creation of presentations with findings and recommendations for ongoing activity. Determining content strategy and KPIs for performance. Performance review meeting after each month (can be an ongoing monthly retainer or on a project basis over a specified number of months)
Following on from a Discovery Programme having been completed we would use the insights and outputs from the session to create a 6 month digital marketing plan with proposed spend across all relevant channels. KPI’s will be agreed to measure the activity success.
Initial research by izest to review previous ad campaigns, if possible.. Creation of campaign strategies with details on spend, duration, keywords (for Google Ads) and targeting. Campaigns will be reviewed and optimized daily/weekly with monthly performance reports presented to the client. Cost of set up and monthly management of the campaigns is dependant on the scale, budget and complexity of the ad campaigns.
Initial research by izest to review existing social media presence and best practice examples x 5. Creation of monthly content calendars in line with business objectives and brand communication style. Izest will manage the posting of all content (artwork creation can be included) and will report on social media platform growth, post performance and engagement levels each month.
Creation and issue of online surveys across available platforms ie. social media, email marketing, website. The results will be analysed with key insights compiled into a final report with suggestions on the use for the resulting content.
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BRAND DISCOVERY
Entry level brand discovery programme which will focus on the existing business/potential business idea. Addressing: brand identity, tone of voice, social media and website, customer personas, communication style, vision, mission and immediate short/long term business objectives
-
BRAND/LOGO DEVELOMENT
Initial scoping meeting with the design team to discuss the existing logo and preferences relating to fonts and styles followed by the presentation of a number of style options for your logo. Following on from feedback on the initial visuals we will develop the first draft of your logo. You will be permitted 3 revisions to the first draft logo and once the logo is approved you will receive a basic brand guidelines document to accompany the logo versions. All additional revisions will be charged at an hourly rate. Elements such as packaging, stationary, signage etc will be priced separately.
-
WEBSITE DESIGN & DEVELOPMENT
Development of a website on WordPress or Shopify using an existing template that will suit the requirements of your business. Once the template has been selected, we will input the design using your existing brand guidelines and proceed with development. We will assist with content and image uploads but as this is a “lite” version of our premium website development service, there will be restrictions on the amount of time that can be allocated to non essential tasks.
-
SOCIAL MEDIA CONSULTATION
Initial research by izest to review existing social media presence and best practice examples x 5. Creation of presentations with findings and recommendations for ongoing activity. Determining content strategy and KPIs for performance. Performance review meeting after each month (can be an ongoing monthly retainer or on a project basis over a specified number of months)
-
DIGITAL MARKETING STRATEGY
Following on from a Discovery Programme having been completed we would use the insights and outputs from the session to create a 6 month digital marketing plan with proposed spend across all relevant channels. KPI’s will be agreed to measure the activity success.
-
DIGITAL ADVERTISING MANAGEMENT
Initial research by izest to review previous ad campaigns, if possible.. Creation of campaign strategies with details on spend, duration, keywords (for Google Ads) and targeting. Campaigns will be reviewed and optimized daily/weekly with monthly performance reports presented to the client. Cost of set up and monthly management of the campaigns is dependant on the scale, budget and complexity of the ad campaigns.
-
SOCIAL MEDIA CONTENT
Initial research by izest to review existing social media presence and best practice examples x 5. Creation of monthly content calendars in line with business objectives and brand communication style. Izest will manage the posting of all content (artwork creation can be included) and will report on social media platform growth, post performance and engagement levels each month.
-
MARKET RESEARCH
Creation and issue of online surveys across available platforms ie. social media, email marketing, website. The results will be analysed with key insights compiled into a final report with suggestions on the use for the resulting content.