Lets Get Social
  • graphic design
  • UI & UX design

CON
CEPT

Zarrdia is a specialist Infrastructure and Cloud Native firm, focusing on Advisory, Systems Integration and Managed Services or what we prefer to call THINK, BUILD and RUN. We prove that IT can make a real difference to our customers’ businesses.

We set out to create a new brand aesthetic that we could apply to their digital platform and created a fresh clean layout with a focus on movement & digital elements and a clean simple flow to allow the user to easily understand the information at hand.

Goal

The goal of the project was to create a bespoke website for Zarrdia, a Specialist Cloud Native and Infrastructure firm with a focus on Vendor Agnostic Advisory, Systems Integration and Managed Services summed up neatly with “Think, Build, Run”.

The goal was to create an experience through design, movement and functionality that presents the highly technical information in an exciting and intuitive way to explain the benefits to clients of all experience levels and encouraging people to engage with the company to increase their client base. 

The Resolution

The existing brand and website was outdated and suffered from being overly technical and overloaded with information with a poor user experience which resulted in little organic conversions. We created a new design structure introducing a new colour scheme and typographic hierarchy to give the brand a fresh modern feel. We then examined the current website and created a new simplified user journey to easily introduce the user to the company technical expertise in a bold and engaging way.

focus

A key feature the client wanted us to focus on was animation and movement through the different sections and pages on the site. Showing the company journey and growth in a natural flow.

Results

The design was extremely important to Zarrdia due to the technical nature of the company selling point so this is reflected throughout the site in the modern clean layout and the way we have broken down the key information allowing it to be easily understood step by step by the widest range of users possible. Using simple examples and languages.